BD Network

              Shortly after being appointed Design Director, I was tasked with a much needed brand refresh for the agency. Starting with the by then iconic “badge” I went for a brushstroked, custom kerned typeface which I complemented with a more traditional Akzidenz Grotesk. A vibrant colour palette was also developed and all the photography for the website and internal documents was also shot by me. 

design –––– photography –––– cgi

                                                                                 

Virgin Media

              As well as looking after Virgin Media retail stores with monthly updates and reactive pieces, these posters were created to showcase this new offer which brought together Mobile, TV and Broadband for the first time.
Moving away from the more traditional “show all the devices together” approach, the idea was to create an impactful piece that would make the audience follow the call to action to find out more about the offer.

design ––––  cgi

Into the same river you could not step twice, for other — and still other — waters are flowing.

Koko Kanu

              A dream brief that started as a dream pitch. Koko Kanu approached us wanting to create some promotional material for their signature cocktails and I was asked to come up with a few moodboards. I loved the vintage airline poster aesthetics and decided to illustrate a couple of visuals, which ended up winning the work.
The rest of the project was just as much fun, refining the aesthetics and creating a bunch of collateral for pub takeovers. 

design ––––  illustration –––– photography

For human nature does not possess understanding, but the divine does.

GAP

              Off the back of their new 1969 denim range, GAP approached BD Network to generate brand awareness within younger, instagram active audiences.

The conceptual team came up with this beach road trip, where an old VW camper van went from Neuquay to Southern Italy.

I was in charge of the lockup and overall look&feel of the campaign. 
One day is like all.

Aperol Giardino

              Another dream brief, Campari approached BD Network to look after their Aperol Spritz summer activation campaign. Together with the conceptual team, we came up with Aperol Giardino -later renamed to Spritz and Giggles- a way of bringing a tiny bit of Italian sunshine into pubs and bars.
 
This included a whole kit of props, orange Vespas and also two illustrated murals that had to be flexible enough to adapt to any venue. I illustrated one and the other one was commissioned to illustrator Jonny Wan.

Design –––– Illustration –––– Branding

In change is rest.